The Demise of The Natural Grip: Unraveling the Factors Behind a Post-Shark Tank Failure
Challenges Faced by Post-Shark Tank Businesses Despite securing a $125,000 investment from Shark Tank’s Robert Herjavec, The Natural Grip faced significant hurdles that ultimately led to its demise. This article analyzes the key factors that contributed to its downfall, providing valuable lessons for entrepreneurs navigating their own post-Shark Tank journeys. Insufficient Sales and Market Saturation The initial hype surrounding The Natural Grip failed to translate into sustained sales. The limited CrossFit market, coupled with competition from lower-priced products, hindered its growth....